The new 2024 Toyota Grand Highlander has been crowned as Canadian Utility Vehicle of the Year. By the Automobile Journalists Association of Canada (AJAC) recently.
“As the last full-line automaker in the industry, Toyota remains committed to ensuring every Canadian can find the right vehicle for their lifestyle – including those who require comfortable seating for seven or eight, top of segment cargo space, and performance and efficiency that goes the distance,” said Cyril Dimitris, Vice President, Toyota Canada Inc. “That’s what we deliver in the Toyota Grand Highlander – and everyone at Toyota Canada is thrilled that the members of AJAC have recognized our commitment with this important award.”
AJAC announced the award today at the Canadian International Auto Show in Toronto, where the 2024 Grand Highlander will be on display in the Toyota booth February 16-25, alongside a full range of Toyota vehicles and technologies.
Toyota Canada offers the 2024 Grand Highlander with a choice of three distinct powertrains. The Toyota Hybrid MAX system generates 362 combined horsepower and a 5,000-pound towing rating for high-performance adventures. A second, hybrid option offers 243 system horsepower with impressive efficiency. Finally, a turbocharged gas powertrain delivers a peak 265 horsepower. Every model features all-wheel-drive and an impressive package of handling and control technologies.
The 2024 Grand Highlander expresses a distinctive, beautiful exterior design with a low hood line and large side windows that that emphasize visibility. Inside, the cabin is defined by its refined elegance, ample space for all three rows, and thoughtful touches such as convenient storage and USB charging points for every occupant. Even with all seats filled, there’s room for seven carry-on suitcases behind the third row – and with the second- and third-row seats stowed, the Grand Highlander offers up a cavernous 2,775 litres (97.5 cubic feet) of cargo space.
Every Grand Highlander is also a high-tech showcase, headlined by the powerful yet user-friendly Toyota Multimedia system and the active technologies of Toyota Safety Sense 3.0.
As well as the Highlander winnin ga prestigious award, the the Automobile Journalists Association of Canada (AJAC) announced the 2024 Toyota Prius is its Canadian Car of the Year.
“When the Prius started the electrification revolution almost a quarter-century ago, it quickly became the global ambassador for sustainable mobility – and the new, fifth generation Prius continues to inspire with its unbeatable blend of style, the driving fun of a well-engineered car, the efficiency of Toyota’s industry-leading hybrid electric expertise, and the intelligence of our advanced connectivity and active safety technologies,” said Cyril Dimitris, Vice President, Toyota Canada Inc. “Everyone at Toyota Canada is thrilled that the members of AJAC agree – and we thank them for this important award.”
AJAC announced the award today at the Canadian International Auto Show in Toronto, where the 2024 Prius will be on display in the Toyota booth February 16-25, alongside a full range of Toyota vehicles and technologies.
The first-generation Prius debuted in 1997 in Japan and was the world’s first mass-produced hybrid vehicle. It arrived in Canada in 2000 and since then, more than 100,000 Prius models have been sold in the country.
Now in its fifth generation, the 2024 Prius features an athletic silhouette and a clean, modern design that excites. Inside, the Prius welcomes up to five adults to a high-tech cabin characterized by smart design and soft-touch materials.
Under the hood, the Prius features a 5th generation hybrid powertrain that delivers 196 combined horsepower and a 0-100 km/h time of 7.2 seconds. Every Prius sold in Canada features Toyota’s electronic on-demand AWD system as standard, which contributes to driving stability under a range of road and weather conditions while remaining surprisingly efficient: The Prius achieves an impressive fuel efficiency rating of 4.8L/100km city/highway combined.
Every Prius is also a high-tech showcase, headlined by the powerful yet user-friendly Toyota Multimedia system and the active technologies of Toyota Safety Sense 3.0.
